Friday, March 22

8:00 am – 9:30 am

Registration and Breakfast

8:50 am – 8:55 am

Welcome and Introduction from the Co-founders

Matt Winkler – SEME Co-Founder / American University Online M.S. in Sports Analytics & Management

Jimmy Lynn – SEME Co-Founder / Kiswe Mobile / Georgetown University

Buffy Filippell – Founder, TeamWork Online

8:55 am – 9:30 am

The Mission of USOPC, The Olympic Spirit & Looking Ahead to Paris 2024   

Katherine DeStefano – United States Olympic & Paralympic Committee (USOPC)

With Jimmy Lynn – SEME Co-Founder / Kiswe Mobile / Georgetown University

9:30 am – 10:20 am

State of the Industry Trends and Outlook For 2024 & Beyond

Chevonne Mansfield – Executive Senior Associate Athletics Director/SWA, Howard University (NCAA)

Darren Montgomery – Sr. Vice President, Capitals Sales & Arena Events, Monumental Sports & Entertainment

Alyssa Romano – Sr. Vice President, Communications & Social Media, Octagon

Tisha Thompson – Enterprise Reporter, ESPN

Moderator: Matt Winkler – SEME Executive Director; American University / M.S. Sports Analytics

10:20 am – 10:40 am

Networking Break!

10:40 am – 11:10 am

Keynote Fireside Chat:  Bronwen O’Keefe – Global Head, Content, Harlem Globetrotters

With David Mamboleo – Graduate Students, MS SAM, American University

11:10 am – 12:00 pm

Industry-wide Opportunities, Challenges & Lessons Learned

Liam Brown – Vice President, Partnership Sales, Fenway Sports Management (FSM)

Catherine Marquette – Director, Collegiate Partnerships, Under Armour

Andrew V. Morris lll – Public Policy/Staff Counsel, NFL Players Association (NFLPA)

John Ourand – Sports Correspondent, Puck News (fmr. SportsBusiness Journal, SBJ)

Moderator: Jason Mollica – Executive/Professor, American University 

12:00 pm – 12:55 pm

Sponsored by:

American University Online M.S. in 

Sports Analytics & Management

Interactive Networking Lunch & Personal Brand Pitch Challenge

Selling Your Way into the Sports Industry: Best Practices and Secrets for Success

Sam Barlow – Director, Group Sales, Washington Commanders (NFL) 

Ronald Boyett – Manager, Inside Sales, Washington Nationals (MLB)

Dan Giffin – Senior Account Manager, DC United (MLS)

Kate Greenberg – Vice President, Team Business & Event Operations (D.C. Defenders-UFL)

Josh Grohs – Manager, Inside Service, Washington Nationals (MLB)

Chris Hudgins – Head of Corporate Sponsorships, Washington Spirit (NWSL)

Gray Iaquinto – Manager, Inside Sales, Washington Wizards (NBA)

Steve Marino – Manager, Sales Development, Washington Wizards (NBA)

Rachel Northridge – Director, Suites Services, Capital One Arena

Ashley Rix – Director, Corporate Partnerships, Events DC

Lindsay Van Houten – Director, Inside Sales, Washington Capitals (NHL)

Host:  Michelle Price – Vice President, Business Operations, Teamwork Online

1:00 pm – 1:40 pm

Sameer Ahuja – President, GameChanger / SVP, DICK’S Sporting Goods

Hosted by Dan Kaufman – Managing Director, Sports Technology, SportsBusiness Journal (SBJ)

1:40 pm –2:30 pm

The Evolution of Media + Social Consumption in Sports

Hosted by: Jimmy Lynn – Kiswe Mobile / Georgetown University McDonough

Ashley Oliver – Social Media Coordinator, Baltimore Ravens (NFL)

Joe Schoenbauer – Director of US Sport Operations, YMU Group Athlete Management

Amir Zonozi – President & Co-founder, Zoomph

2:40 pm – 3:20 pm

The New Sports Job Search: Human Capital & Career Acceleration

Buffy Filippell – Founder & President, Teamwork Online

Wendy Caves – Chief People Officer, TMRW Sports

Mary Sirico – Vice President, People and Culture, Octagon

Moderator: Meredith Geisler – George Washington University 

3:20 pm – 3:30pm

Networking Break!

3:30 pm – 4:00 pm

Keynote Presentation:  Wendy Caves – Chief People Officer, TMRW Sports

4:00 pm – 4:40 pm

The Big Show: Navigating the Intersection of the Sports & Event Experience with Properties & Partners

Dan Callahan – Associate Vice President, Corporate Partnerships, TGR Live | TGR Foundation – A Tiger Woods Charity

Marc Goldman – Senior Director, Partnerships, NCAA Military Bowl / PA Announcer DC Defender (XFL)

Ralph Morton – Senior Vice President, Managing Director, Sports & Entertainment Division, Events DC

Beth Penfield – Senior Director, CAA ICON / Project Director, New Nissan Stadium 

Moderator:  Ed Tiryakian, MBA – Visiting Associate Professor, Duke University

4:40 pm – 5:20 pm

Sports Consumer Technology, Biz Dev, Betting & AI: What’s next in an Explosive Landscape

Dior Ginyard – Partnerships, Fanatics Live, Fanatics, Inc

Britton Stackhouse – President, North America, Fortress 

Shripal Shah – Chief Digital Officer / Author: Leveling Up with AI – A Strategic Guide to AI in Sports Marketing

Andrew Smith – Manager of Trading Compliance, BetMGM

Moderator:  Steve Goodman – Vice President of Business Development US, Fortress 

5:30 pm – 6:30 pm

Day 1 Download: Social Hour!

Saturday, March 23

8:00 am – 9:30 am

Registration and Breakfast

9:20 am  – 10:10 am

#BreakfastWithBuffy

Buffy Filippell – Founder, TeamWork Online

10:10 am – 10:50 am

Social Responsibility, Community Engagement & Grassroots Impact in Sports

Dr. Chris Busey – Vice President, DEI & Community Impact, United Soccer Leagues (USL)

Chineze Nwagbo – Director, Player Programs & Engagement, NFL Players Association (NFLPA)

Michael Vaughan Cherubin – Senior Director, Programs, U.S. Soccer Foundation

Brian Silcott – Vice President, Sport Growth & Development, USA Lacrosse

Moderator:  Lindsey Campbell – Chief Development Officer, American University (NCAA)

10:50 am – 11:10 pm

Networking Break!

11:10 am – 11:50 pm

The Game within the Game: Inside NCAA NIL (Name, Image, Likeness) & Athlete Empowerment 

Malcolm Grace – Deputy AD, Compliance & NCAA Governance, George Mason University (NCAA)

Nicole Mahzoun – Player Manager, Player Affairs, NFL Players Association (NFLPA)

Carly Tower – Account Director, Altius Partners 

Chris Weiner – Executive Director, One Maryland Collective

Moderator:  Katie Benoit – Interim Deputy AD/Chief Operating Officer — Associate AD / Student-Athlete Well-Being / SWA, American University (NCAA)

11:50 am – 12:30 pm

Sponsored by:

American University Online M.S. in 

Sports Analytics & Management

Interactive Networking Lunch & Personal Brand Pitch Challenge:

Selling Your Way into the Sports Industry: Best Practices and Secrets for Success

Ronald Boyett – Manager, Inside Sales, Washington Nationals (MLB)

Kate Greenberg – Vice President, Team Business & Event Operations (D.C. Defenders), UFL

Lindsay Van Houten – Director, Inside Sales, Washington Capitals (NHL)

Host:  Michelle Price – Vice President, Business Operations, Teamwork Online

12:30 pm – 1:00 pm

Sponsored by:

Sports Analytics Club Program (SACP)

AI & Sports Data-Driven Decision Making 

Seth Stephens-Davidowitz – Author, Data Scientist, NYT Best Seller 

Who Makes the NBA? Data-Driven Answers to Basketball’s Biggest Questions

Host:  Robert “Dean” Clayton – CEO & Founder, The Sports Analytics Club Program, Inc

1:00 pm – 1:20 pm

Interactive Fireside Chat:  Sean Barror – Founder & Chief Revenue Officer, Allied Sports 

Host: Avery Barror, President, AU Sports Business Association; Co-VP, SEME 2024 

1:20 pm – 1:30 pm 

Final Networking Break!

1:30 pm – 2:00 pm

The Medium is the Message: Breaking Into Sports & Redefining Personal Brand Management 

Kate Greenberg – Vice President, Team Business & Event Operations (D.C. Defenders), UFL

Lindsay Van Houten – Director, Inside Sales, Washington Capitals (NHL)

Mark Washo – Freedom Sports & Entertainment; Partner, Flower City Union FC

Bram Weinstein – PxP, Washington Commanders (NFL); Founder, Ampire Media, Host “The Bram Weinstein Show” ESPN 630

2:00 pm – 2:30 pm

Sponsored by:

Linkedin

Interactive Presentation: Unleash the Power of LinkedIn

D.J. Shea – LinkedIn

2:30 pm – 2:45 pm

The SEME Wrap-Up Show & Washington Spirit (NWSL) Tickets 

7:30 pm

Game Time! Washington Spirit (NWSL) vs. Bay FC – Audi Field